"I am incredibly excited to take on this role and it goes without saying that I am hugely grateful for the trust that has been placed in me by ownership," Julian Ward said after returning to Liverpool as sporting director. The club have gone back to a familiar figure rather than start again, bringing back the 45-year-old to replace Richard Hughes after Hughes left the role in September.
This is Ward's second stint as sporting director at Anfield, and the logic is obvious enough without dressing it up as anything more dramatic. Liverpool are 6th in the Premier League with 9 points from 5 games and remain unbeaten, so the appointment reads as a stability move built on trust and experience.
The familiarity Liverpool wanted
Mike Gordon, quoted by mirror.co.uk, said: "We are delighted that Julian has agreed to take over leadership of our football operations department at this juncture, primarily because it is a role for which we believe he is the ideal candidate given his extensive experience of the football industry in general and Liverpool Football Club in particular."
That is the club's case in plain terms. Ward already knows the sporting director job, already knows the recruitment structure and already knows the demands around senior contracts, academy planning and first-team support.
He first joined Liverpool in 2012 as European scouting manager for Spain and Portugal, so this is not a return based on sentiment alone. He has been part of the internal machinery for years, and BBC Sport reported that Liverpool did speak to external candidates before deciding Ward was the stand-out choice.
His recent history inside the wider ownership structure also matters here. Ward was brought back in 2024 as Fenway Sports Group's technical director and has overseen player development pathways and the academy for the past two years.
There is one point that needs handling carefully. BBC Sport also carried Mike Gordon's line that Ward's knowledge would "ensure Andoni Iraola is provided with the support he requires as he continues to make such a positive impression as head coach." The support element fits the sporting director role; the head coach reference should be treated more cautiously than the rest of the statement.
Ward's first spell still carries weight
Liverpool are not hiring on vague reputation. Ward oversaw the signings of Luis Diaz, Cody Gakpo, Alexis Mac Allister and Darwin Nunez during his previous spell, a record that helps explain why the club did not feel the need for an external reset.
He was also influential when Mohamed Salah renewed his contract in 2022, with BBC Sport reporting that Ward flew out to see Salah on holiday to help seal the deal. That kind of work sits squarely inside the sporting director brief, and it is part of why this return looks practical rather than nostalgic.
The immediate workload backs that up. Liverpool are considering whether to offer new contracts to Alisson and Virgil van Dijk before their current agreements expire this summer. Ward will also need to secure Rio Ngumoha on a long-term deal now that he is 18.
Ward himself, quoted by mirror.co.uk, said: "This is an exciting period for Liverpool - on and off the pitch - in which change and opportunity go hand in hand, but at the same time the culture, values and principles that have underpinned the club for so long remain as strong as ever."
That line fits the appointment neatly. Liverpool have made a change, but not a break from what they already trust. Ward comes back to a club sitting 6th in the Premier League, unbeaten after five matches, with contract decisions and squad planning already on his desk.
FAQ
Why have Liverpool brought Julian Ward back as sporting director?
Liverpool have turned back to Julian Ward as a continuity appointment rather than an external reset. He replaces Richard Hughes after Hughes left in September, and this is Ward's second spell as sporting director. Mike Gordon described him as the ideal candidate because of his wider football experience and his knowledge of Liverpool.
What did Julian Ward do in his first Liverpool spell?
Ward joined Liverpool in 2012 as European scouting manager for Spain and Portugal and later worked as sporting director. During his previous spell, he oversaw the signings of Luis Diaz, Cody Gakpo, Alexis Mac Allister and Darwin Nunez. He was also influential in Mohamed Salah's 2022 contract renewal.
Is Julian Ward facing contract decisions straight away at Liverpool?
Yes. Liverpool are considering whether to offer new contracts to Alisson and Virgil van Dijk before their current agreements expire this summer. Ward also needs to secure Rio Ngumoha on a long-term deal now that the player is 18.
Written by Jack Mercer with AI-assisted research, cross-checked against 2 outlets. How we work →





