The new San Siro project has a reported commercial name, a delivery target of 2031 and an estimated cost of €1.2 billion. Reports say the future stadium will be called Generali Stadium, while the plan keeps moving through a stage where the football and the finances are both pressing.

The reported name and timeline

Foot Mercato is the outlet behind the Generali Stadium name, and that detail matters because the naming-rights element is still being reported rather than presented as a fully confirmed club statement. The same reporting puts the delivery target at 2031, with construction due to start in the second half of 2027.

A Bola added that final tests are estimated for spring 2031, and that the Giuseppe Meazza is expected to be dismantled over the first 12 months after completion. That is a long runway, but it is also a staged one, with the current ground still part of the story until the new one is ready.

Milan's financial pressure around the project

The stadium push is landing while AC Milan is dealing with a difficult financial year. The club approved financial statements for the fiscal year ending 30 June 2026, then returned to a net loss of €24m after two years of positive results.

Milan also said missing out on European competition took away circa €70-80m in revenue. The club still generated €464.6m in revenue, and player sales produced an €86m profit, but the loss shows why a new stadium keeps sitting high on the agenda. Paolo Scaroni said, "These results demonstrate the resilience of our business model in a challenging season."

He also said, "Gerry Cardinale’s leadership, combined with RedBird’s long-term investment and operational expertise, has driven the Club’s progress and continues to shape its future, with sporting competitiveness remaining the key priority." For Inter, the project sits alongside a different sporting position, with the club currently top of Serie A.

The name, the cost and the 2031 target now make the plan feel less abstract. What happens between now and then is still a major construction and financing task, not a finished stadium story.

Written by Daniel Hartley with AI-assisted research, cross-checked against 3 outlets. How we work →